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FullReach AI asks every platform in its own app as a logged-out visitor, not through the model’s API. So the platform decides which model answers and whether it searches the web. How answers are collected says why, and what a new project shows before its first collection lands. Filters, exports and the MCP tools name a platform by its slug. Only some platforms report their fanouts, the web searches they ran. The Fanouts tab lists them. Only some report the product cards they showed. The AI Shopping page lists them.