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Every prompt carries a language and one or more markets besides its wording. A market is a country the answers are collected in, or Worldwide for answers steered at no country. The language is the one the prompt is written in.

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One prompt, several markets

A prompt runs daily on every platform, in each of its markets. Each market keeps its own history. The plan counts the prompt once for each market it runs in. The same question in a second language is a second prompt. An edit to a prompt applies in all its markets: the wording, the language, the topic, the persona and a pause. A resume leaves a stopped market paused. The All Prompts page lists the prompt once, with its markets. A project’s markets are the markets its prompts use. The toolbar’s Market control lists the markets with active prompts, busiest first. Perception runs in the busiest one.

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Languages

Write a prompt in the language this brand’s buyers ask in, and pick that language beside it. Any language works. The answers arrive in the language of the question, and the analysis reads them in that language. We never translate a prompt. A translated question is not the one buyers type, and a translation would put words into a prompt that nobody wrote. The free check writes its prompts in English. The setup wizard of an added project writes its suggested prompts in the language picked beside the market. Topic names stay in English.

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Adding and pausing a market

To set the markets of prompts, open the All Prompts page and use Markets…. A prompt’s own menu opens it for that prompt. For several prompts, select them and press Markets… in the bar above the list. Add a market, in the toolbar’s Market control, adds a market from any page. It starts the prompts you tick there. The dialog lists the project’s markets. A tick means every selected prompt runs there. Add a market, at its foot, adds a country to the list.
  • Tick a market to start the prompts there. A prompt in a new market keeps its wording, its language, its topic and its persona. It runs from the next daily collection.
  • Untick a market to stop the prompts there. A stopped market is paused, so what it measured stays. A market that never ran is deleted, unless it is the prompt’s first market and another market stays or starts. That one stays paused.
  • The dialog stops markets first, so a move from one market to another fits a full plan.
  • The change is all or nothing. When the plan cannot hold every new market, nothing changes.
To stop a whole market, pause it in Settings, under Project. That stops every prompt that runs in it, as an untick does. A prompt added in that market later runs. Everything the market measured stays, and the figures with no market picked still count it. The Market control lists it as paused, so its history stays one pick away. Settings and the breakdown on the Visibility tab show it as paused too. Markets… on the All Prompts page starts it again for the prompts you select. On a suggestion that replaces a quiet prompt, Track this and pause the old one stops the quiet prompt in the suggestion’s market. A stopped market stays paused when you pause and resume the prompt. Tick it in Markets… to start it again. When every market of a prompt is stopped, Resume starts them all.

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Reading markets side by side

Two markets compare like for like only where they run the same prompts. The breakdown by market on the Visibility tab shows how many prompts each market runs. Read a difference in visibility against a difference in the questions.