The header
- The platform, and the model it reported, when it reported one.
- The market the prompt ran in.
- The time of the collection.
The question and the answer
The view shows the prompt. When the prompt’s persona has a sentence, Asked as shows the sentence that went in front of the question. See Personas. The answer follows word for word, as a logged-out visitor saw it in the platform’s own app, in a fresh session with no history. See How answers are collected. Highlights mark every brand that the analysis found. How answers are analysed says how.Brands in this answer
Each brand the answer names, with its two labels:
A brand that nobody monitors carries the mark detected. It counts in no figure.
Searches, products and sources
- Searched the web for lists the searches the platform ran before it answered, in order. “No search ran” is a measurement. A platform that does not report its searches says so. See Searches.
- Products shown lists the product cards, in order, each with its price and first store. See Products.
- Sources cited lists the cited pages in the platform’s order. The number beside a page is its place in this list. The answer’s own inline markers are not collected.