> ## Documentation Index
> Fetch the complete documentation index at: https://docs.fullreach.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Visibility

> The share of analysed answers that name this brand.

Successful answers that mention this brand, divided by all successful answers in the selected scope. Each prompt × platform × market answer counts once. Technical failures are excluded.

## How it is counted

```text theme={null}
Visibility = answers that mention this brand
             / analysed successful answers in scope
```

* An answer is what one platform returned to one prompt in one market on one day.
* Both numbers exclude a failure. A platform that blocked the request is not an answer that omitted the brand. A Google search that showed no AI Overview is recorded as not shown, and both numbers exclude it the same way.
* An answer counts after it is analysed, so the denominator is the analysed successful answers. Until a day's analysis finishes, its numbers are provisional.
* A brand counts at most once per answer, however many times the answer repeats it.

## Scope and window

The scope is what the filters select: a platform, a market, a prompt, and the period. The period ends on the newest day that has analysed answers, not on today. A paused project then reads as older data instead of a collapse.

The change shown beside the tile compares the window with the one of the same length before it. It stays empty until that earlier window exists.

## Where it appears

| Surface                                                 | Form                                                                                                                                  |
| ------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------- |
| Overview, the Visibility Score tile and the trend chart | A percentage                                                                                                                          |
| The weekly Digest                                       | "Named in 42% of 318 analysed answers", counted over the calendar week rather than the trailing window, so the two figures can differ |
| MCP, `get_overview` and `list_competitors`              | A fraction from 0 to 1                                                                                                                |

## Related

<CardGroup cols={3}>
  <Card title="Share of voice" href="/reference/metrics/share-of-voice">
    This brand's mentions against every monitored brand's.
  </Card>

  <Card title="Sentiment" href="/reference/metrics/sentiment">
    How each mention is classified.
  </Card>

  <Card title="Recommendation" href="/reference/metrics/recommendation">
    Whether an answer recommends this brand.
  </Card>
</CardGroup>